Advancing diversity in hospitality
industry leadership

Castell Leadership Program

We can accelerate the advancement of high-potential women in hospitality leadership with training, advocacy, and a support network. Castell Leadership Program does this with an impactful package including an intensive seminar, web-based training, WILL cohort support, 360-evaluation, and individual coaching.

Castell Road Map | Download Application | Champion's Nomination Form

Women in Hospitality Industry Leadership 2019

Download Benchmark Report

Women in Hospitality Industry Leadership 2017

Download Benchmark Report

Castell Project, Inc.

Castell Project, Inc., a 501(c)3 nonprofit, provides hospitality companies tools and support to accelerate development of their high-potential women, the greatest source of future industry leaders. Castell Project delivers impactful and structured leadership development and on-going training and networking opportunities. With Georgia State University, its academic partner, Castell Project develops metrics to improve program performance and brings innovative research on diversity to the hospitality industry. Castell Project actively seeks sponsors, champions and program participants.

Castell Research

Research Partner: Georgia State University

The Survey on Hospitality Women’s Professional Advancement is Castell’s current study of women’s perceptions of their careers.

Castell Project’s Conference Scorecard tracks representation of women – and challenges conferences to improve diversity.

Castell Project’s Executive Tracker reports on representation of women in hospitality industry leadership.

Castell Leadership Program is continually improved using a longitudinal study of the performance of program participants as they pursue their careers.

Women at Hotel Investment Conferences

% of Attendees
Speakers as a %
of All Attendees
Speakers as a % of
Gender Attendees
Men Women

Upcoming Programs

Fall 2018

Castell Refresh, October 2018, is a supplemental program for women who have participated in the Castell Program. Qualified women are invited to attend this special leadership development and resource building opportunity. Contact Peggy Berg for information.

Spring 2019

Spring 2019 one-year program begins April 29, 2019. Workshop April 29 - May 1, 2019. Contact Peggy Berg at 404.236.9064 or for information. Download Application

Sponsors & Advocates

Castell Project, Inc. thanks the sponsors and advocates who make this program possible:

Please contact Peggy Berg, Director, for information on supporting Castell Project at 404.236.9064 or